Ardent Agency Pty Ltd (ACN 687 510 890) (“we”, “our”, “us”) is committed to protecting your privacy in accordance with the Privacy Act 1988 (Cth). This policy outlines how we collect, use, and store your personal information.

 

1. What information we collect

We may collect:

• Your name, email address, phone number, and business details
• Information you provide via forms, email, or phone
• Usage data from website analytics (e.g. IP address, browser type, visited pages)

 

2. How we collect it

• Through website contact or lead forms
• When you communicate with us directly
• Automatically via cookies or analytics tools (e.g. Google Analytics)

 

3. How we use your information

• To respond to enquiries and provide services
• To follow up on leads and manage client relationships
• For marketing purposes (with your consent)
• To improve the website experience and our services

 

4. Disclosure of information

We may disclose your personal information:

• To service providers who assist in operating our business (e.g. CRMs, email providers)
• If required by law or regulatory authorities
• To brands we represent, only if:

• •   You provide explicit consent, or
  •   It’s required to fulfil a service you have requested (e.g. product information, referral)

We display and promote third-party brands we represent. We do not share your personal information with these brands unless you ask us to or it’s part of a direct service interaction. Each brand may have its own privacy policy, and we recommend reviewing those policies before sharing personal data directly with them.

 

5. Storage and security

We store personal data securely and take reasonable steps to protect it from loss, misuse, unauthorised access, or disclosure.

 

6. Access and correction

You may request access to or correction of your personal information by contacting us via our website online contact form.

 

7. Complaints

If you believe your privacy has been breached, please contact us. We will investigate your complaint and respond. If unresolved, you may contact the Office of the Australian Information Commissioner.

 

8. Changes to this policy

We may update this Privacy Policy. The most recent version will always be published on our website.